Based in Ottawa, Canada, Gemma has made it her mission to DIY her house into a stylishly decorated home, one project at a time. She believes that good design doesn’t have to break the bank. From project tutorials, to craft ideas, decorating inspiration, room makeovers, and blogging biz tips, the blog keeps readers coming back for inspiration and motivation.

The sweetest digs is pleased to be able to offer advertising options for both large and small businesses. We have partnered with brands including Ryobi, 3M, Structube, Rugs USA, Walls Need Love, EQ3,, and many others. We really enjoy working on creative campaigns, featuring products we know our readers will love.

We are keen to partner with brands and companies in a variety of ways: sponsored posts and social media campaigns, sidebar advertisements, product reviews, giveaways, and brand ambassadorship. We reserve the right to work only with companies that we feel that our readers would be interested in.

What’s in it for you?

-THE SWEETEST DIGS attracts readers who are interested in home decor, interior design, DIY projects, blogging, and entrepreneurship. The target audience are women, aged 20-40, based in the United States and Canada.

-THE SWEETEST DIGS has a large, loyal following of engaged readers and we continue to grow in numbers every day. We love our community!

-THE SWEETEST DIGS continually gets featured on various websites and in print, including Apartment Therapy, Design*Sponge, CityLine, House & Home, and the Globe & Mail. Check out our press page for a list of features.


Want to chat further? We would love to hear from you about a potential collaboration! Get in touch for prices and our media kit: gemma[at]thesweetestdigs[dot]com.


  • First off, Love the site! I’m very interested in purchasing advertising on your site for my client One Kings Lane who is very interested in working with you. Please let me know if you have time to chat to discuss in further detail. Looking forward to hearing from you soon.

    Jason Pedrick